Here you’ll find relevant use cases for Ideasicle X. Articles on the art of generating ideas while working remotely. Insights and studies into creativity itself. All from the desk of our founder and CEO, Will Burns.
The advertising business hasn’t gotten any easier over the years, has it? Fewer AOR relationships, more unpredictable project work, and dead-end pitches make agencies feel less in control than ever. But one thing you can control is your agency’s ideas. It’s what you’re best at. And I think it’s your biggest weapon for growth. Here’s how you can leverage this superpower to grow your business.
Read MoreI talk to agencies all the time, from the large global players to the nimble boutiques. I talk to clients all the time, too. And as I hear their stories, a few clear themes are emerging. Themes that will require a more energetic and potent way to for agencies to differentiate from other agencies.
Read MoreMost clients have multiple agencies working on their brands in different capacities. There’s a lead agency (AOR), a media agency, and then any combination of PR, social media, design, and/or promotions agencies who also bring their expertise to the client. Each of these agencies has its own superstars with masteries of their disciplines. What if a client could have these superstars form Super Teams and work in a concentrated way together coming up with ideas?
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