A Fractional Brand Consultant Who Comes With A Fractional Creative Department

 

I have fractional relationships with brands and agencies advising on branding, strategies, and market opportunities. However, I also bring with me the best creative people in the advertising industry. Whenever and wherever they're needed, our proprietary web app brings teams of four creative freelancers together to come up with ideas. No more overhead costs, freelancer red tape, or inexperienced staff. Just pure, on-demand, big-agency talent from strategy to creative to production. In a world gone fractional, think of it as a fractional creative department.

40+ World-class creative talent 1 click away.

How many agencies have 40+ creative people to choose from? Not many. So when I say you’ve got an instant creative department, I’m not kidding around. With Ideasicle X, our entire creative department is YOUR creative department. With a few clicks from an Ideasicle X Command Center we can have four of these geniuses working on ideas (as a team) for your company. Then, when the project is over, they go away until next time. Wholly fractional.

that’s 158,820 combinations of four people.

The Ideasicle X model is designed around teams of four working together, virtually, as a team coming up with ideas. But unlike traditional agencies, who assign creative teams to your business semi-permanently with very little cross-pollination with other agency talent, Ideasicle X offers you all 40+ of our Ideasicle Experts at ANY given moment for ANY given idea need. One project may be to come up with promotional hooks, another may be for taglines, and another to name a new feature of a product. You don’t want the same four people on those very different assignments, but with 40+ to choose from we can find the perfect team with the right skills and perspectives to knock it out of the party (that’s a typo, meant to be “park,” but thought it was funny so kept it). Further, we can even bring in your own employees or your own freelancers in combination with a couple of our 40+ Ideasicle Experts.

But wait, as they say, there’s more.

zero overhead.

With the Ideasicle X model, you pay for the talent only when you need the talent. Then they go away. Until you need them again. This is what’s so “fractional” about this creative department. They are always there for you, but you aren’t always paying them. Buh-bye, overhead.

I will be your continuity between idea projects, your strategic sparring partner, your opportunity finder, your advertising advisor. And then, when we need big ideas from big thinkers we use the Ideasicle X platform to bring the perfect team of four together and let them rip.

Big ideas without the big agency.

Click here to schedule a demo that I will personally provide over Zoom.


Will Burns is the Founder & CEO of the revolutionary virtual-idea-generating company, Ideasicle X. He’s an advertising veteran from such agencies as Wieden & Kennedy, Goodby Silverstein, Arnold Worldwide, and Mullen. He was a Forbes Contributor for nine years writing about creativity in modern branding. Sign up for the Ideasicle Newsletter and never miss a post like this.