"Brands In Action" Podcast Featuring Ideasicle X CEO Will Burns

[click play in the image above]

I was interviewed on the Brands In Action Podcast by David Baldwin. We really covered the gamut on this one:

• What I learned from my agencies past: Wieden, Goodby, Leonard/Monahan, and Arnold.

• The ghost I saw at Mullen’s old mansion.

• How my new biz days at Arnold led to the Ideasicle X virtual idea generating platform idea.

• The research that went into developing the platform.

• Why virtual is better than an in person brainstorm.

• How the platform works and why it works.

• Other markets beyond advertising/marketing who could benefit from this idea-generating machine.

• An interesting bit about the concept of “creativity” and how public schools may be missing the larger concept.

• Find out who would play me in the Ideasicle X movie!

• Much more.

Many thanks to David for having me.

Will Burns is the Founder & CEO of Ideasicle X. To schedule a demo of the platform click here.